A coach is someone whose specific job it is to make you perform to the very best of your ability. A coach can’t take your place on the field but he certainly can teach you what you need to do when you’re out there. A great coach has strength, administered with a gentle touch when necessary, toughness when necessary, and the common sense and sensitivity to know the difference.
Joy Johnson, President
The Inner Office, Inc.
Tag Archives: marketing strategy
In my opinion one of the greatest advertising campaigns of all time was the AT&T Reach Out And Touch Someone campaign launched in 1979. The purpose of this campaign was to encourage people to make more long distance calls. Today, … Continue reading
This is the perfect time of the year to “take the pulse of your business” in order to determine where you need to put more focus to improve your business in 2011. One of the tools I use with my … Continue reading