Tag Archives: marketing strategy

Reach Out And Touch Someone

In my opinion one of the greatest advertising campaigns of all time was the AT&T Reach Out And Touch Someone campaign launched in 1979.  The purpose of this campaign was to encourage people to make more long distance calls.  Today, … Continue reading

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Give Yourself A Business Checkup To Start The New Year

This is the perfect time of the year to “take the pulse of your business” in order to determine where you need to put more focus to improve your business in 2011. One of the tools I use with my … Continue reading

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