Author Archives: Joe Costantino

Three Keys To Success . . . At Anything

What separates the good from the great in any endeavor? What allows one athlete to compete at a consistently high level for many years, while another, who may appear on the surface to possess great talent isn’t able to achieve even … Continue reading

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Just The Facts; Only The Facts

I won’t bore you with all the doom and gloom propaganda about how many businesses fail within a one year, two year and five year periods . . .  it’s just not productive.  And quite frankly, most of those stats … Continue reading

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Be Part of National Small Business Week

Since 1963, the president of the United States has proclaimed National Small Business Week as a way to recognize the many contributions that small business contributes to our economy.  This year, the week for this special recognition is May 16 … Continue reading

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Stop Playing Pin The Tail On The Donkey When It Comes To Marketing

When beginning a new consulting engagement with a client, one of the first areas I explore during the Discovery Meeting, is their current processes.  My goal is to improve upon some of the things they may be doing, but may … Continue reading

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Do You Have What It Takes To Be Successful?

I coach, consult and train coaches, consultants, trainers and professional service providers on how to improve and grow their businesses by implementing systems into their businesses.  I have found there are some common characteristics common to the most successful people … Continue reading

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Grow Your Business by Developing a“Hug” Your Customer Mentality

Believe it or not, conventional business theory states that there are only three ways for a business owner to increase revenues and grow their businesses: Get new customers Sell more services or products to their present customer base Encourage their … Continue reading

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Don’t Believe The “Inbound” vs. “Outbound” Propaganda

Recently, an inbound marketing company (of course) displayed the following headline on an e-mail inviting business owners to attend a FREE webinar: Inbound vs. Outbound – Which One Makes The Most Sense For Your Business? Can you guess what an … Continue reading

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Does Social Media Really Make You More Social?

Has Social Media helped you better communicate your value to your target market, or increased your awareness, credibility and trust to the people you would like to engage with or at the very least allowed you to become ‘more social’? … Continue reading

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The Power of Speaking To Elevate Your Business

One of the fastest ways for professional service providers,coaches and consultants to build their businesses is by delivering presentations to their target audience on a topic of their specific expertise. In my capacity as Managing Partner in the Duct Tape Coaching LLC, … Continue reading

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Live By The Golden Rule

In my last post, I wrote about the importance for business owners, consultants and coaches to build trust as a way to powerfully position and then grow their businesses.  I listed the 13 behaviors that build trust outlined by Stephen … Continue reading

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